Basic marketing research : decision-making approach / Naresh K. Malhotra, Mark Peterson.
Material type: TextPublication details: Upper Saddler River, New Jersey : Pearson/Prentice Hall, 2006.Edition: 2nd ed., International edDescription: x|, 631 p. : col. ill. ; 27 cm. + 1 CD-ROM (4 3/4 in.)ISBN:- 0131971212 (pbk.)
- MedKt HF5415.2 M288 #c2006
- MedKt HF5415.2
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Books with CD (MedKT) - 1st Floor | Universiti Islam Sultan Sharif Ali First Floor (Gadong Campus) | MedKtHF5415.2 M288 2006 bk. c.1 (Browse shelf(Opens below)) | Available | 1050026894 | ||
Books with CD (MedKT) - 1st Floor | Universiti Islam Sultan Sharif Ali First Floor (Gadong Campus) | MedKtHF5415.2 M288 2006 cd. c.1 (Browse shelf(Opens below)) | Available | 1050026895 |
Includes bibliographical references and indexes.
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