Exploring marketing research / (Record no. 11960)
000 -LEADER | |
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fixed length control field | 00790nam a2200229 a 4500 |
001 - CONTROL NUMBER | |
control field | 244884 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | MOEB |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20230606102327.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 130509t2003 at a gr 000 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780324181487 (hbk.) |
049 ## - LOCAL HOLDINGS (OCLC) | |
Holding library | UNISSA. |
084 ## - OTHER CLASSIFICATION NUMBER | |
-- | F5415.2 Z54 2003 a |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Zikmund, William G. |
245 10 - TITLE STATEMENT | |
Title | Exploring marketing research / |
Statement of responsibility, etc. | William G. Zikmund. |
250 ## - EDITION STATEMENT | |
Edition statement | 8th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Australia : |
Name of publisher, distributor, etc. | Thomson/South-Western, |
Date of publication, distribution, etc. | c2003. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxi, 744 p. : |
Other physical details | chiefly col. ill. ; |
Dimensions | 28 cm. |
500 ## - GENERAL NOTE | |
General note | Various multi-media instructional materials, including a web site, are available to supplement the text. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing research. |
997 ## - | |
-- | 1050039499 (UNISSA, c.1) ; USD195.00 |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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Universiti Islam Sultan Sharif Ali | Universiti Islam Sultan Sharif Ali | Ground Floor (Gadong Campus) | 06/06/2023 | HF5415.2 Z54 2003 c.1 | 1050039499 | 06/06/2023 | 06/06/2023 | General H (Social Sciences: Economic, Industries, Commerce, Finance, Sociology, Family, Society) Ground floor |