| 000 | 00993nam a2200313 a 4500 | ||
|---|---|---|---|
| 001 | 235072 | ||
| 003 | MOEB | ||
| 005 | 20230606094357.0 | ||
| 008 | 120725t1994 njua gr 000 0 eng d | ||
| 020 | _a0130980056 (paperback) | ||
| 035 | _a(MOEB_204)OLD0130980056 | ||
| 040 |
_beng _erda |
||
| 049 | _aUNISSA | ||
| 082 | _a658.8 KOT | ||
| 084 | _aHF5415.13 K6454 1994 | ||
| 100 | 1 |
_aKotler, Philip _eauthor |
|
| 245 | 1 | 0 |
_aMarketing management : _banalysis, planning, and control / _cPhilip Kotler. |
| 250 | _a8th ed. | ||
| 260 |
_aEnglewood Cliffs, N.J. : _bPrentice-Hall, _cc1994. |
||
| 264 | 1 |
_aEnglewood Cliffs, N.J. : _bPrentice-Hall, _cc1994. |
|
| 300 |
_axxix, 801 pages. : _billustrations. ; _c25 cm. |
||
| 336 |
_atext _2rdacontent |
||
| 337 |
_aunmediated _2rdamedia |
||
| 338 |
_avolume _2rdacarrier |
||
| 440 | 4 | _aThe Prentice-Hall series in marketing | |
| 650 | 0 |
_aMarketing _x Management. |
|
| 992 | _aPTEM-204/9047(003894-H)c.1 | ||
| 997 | _a1010009519 (UNISSA c.1) | ||
| 999 |
_c9102 _d9102 |
||