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| 001 | 978-3-031-38541-4 | ||
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_a10.1007/978-3-031-38541-4 _2doi |
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_aFashion Communication in the Digital Age _h[electronic resource] : _bProceedings of the FACTUM 23 Conference, Pisa, Italy, 2023 / _cedited by Nadzeya Sabatini, Teresa Sádaba, Alessandro Tosi, Veronica Neri, Lorenzo Cantoni. |
| 250 | _a1st ed. 2023. | ||
| 264 | 1 |
_aCham : _bSpringer Nature Switzerland : _bImprint: Springer, _c2023. |
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| 300 |
_aXI, 317 p. 34 illus., 24 illus. in color. _bonline resource. |
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| 336 |
_atext _btxt _2rdacontent |
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| 337 |
_acomputer _bc _2rdamedia |
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| 338 |
_aonline resource _bcr _2rdacarrier |
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| 347 |
_atext file _bPDF _2rda |
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| 490 | 1 |
_aSpringer Proceedings in Business and Economics, _x2198-7254 |
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| 506 | 0 | _aOpen Access | |
| 520 | _aThis is an open access book. FACTUM Conference proceedings are the output of one of the few academic events of its nature happening globally, researching fashion communication from different angles and perspectives. It includes contributions from scholars studying communication and marketing, management, digital transformation, and cultural heritage, among other disciplines. This book presents papers from the third bi-annual Conference, which aims to become the major reference point in the field. These proceedings seek to promote theoretical and empirical interdisciplinary work on how various communication practices impact both the fashion industry and societal fashion-related practices and values. With these proceedings, several objectives are aimed to be achieved, namely: - to establish and consolidate an international and interdisciplinary network of scholars in the field of fashion communication; - to share methodological approaches; - toexpand the dialogue between communications studies and fashion-related disciplines; - to encourage junior researchers to pursue their scientific interests in this field. Finally, the book can be used by professionals in the field of fashion communication and marketing, who are eager to access sound research in a field that is developing very fast due to its digital transformation. | ||
| 650 | 0 | _aMarketing. | |
| 650 | 0 | _aCommunication. | |
| 650 | 0 | _aBusiness information services. | |
| 650 | 1 | 4 | _aMarketing. |
| 650 | 2 | 4 | _aMedia and Communication. |
| 650 | 2 | 4 | _aIT in Business. |
| 700 | 1 |
_aSabatini, Nadzeya. _eeditor. _4edt _4http://id.loc.gov/vocabulary/relators/edt |
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| 700 | 1 |
_aSádaba, Teresa. _eeditor. _4edt _4http://id.loc.gov/vocabulary/relators/edt |
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| 700 | 1 |
_aTosi, Alessandro. _eeditor. _4edt _4http://id.loc.gov/vocabulary/relators/edt |
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| 700 | 1 |
_aNeri, Veronica. _eeditor. _4edt _4http://id.loc.gov/vocabulary/relators/edt |
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| 700 | 1 |
_aCantoni, Lorenzo. _eeditor. _4edt _4http://id.loc.gov/vocabulary/relators/edt |
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_iPrinted edition: _z9783031385421 |
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_iPrinted edition: _z9783031385438 |
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_aSpringer Proceedings in Business and Economics, _x2198-7254 |
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| 856 | 4 | 0 | _uhttps://doi.org/10.1007/978-3-031-38541-4 |
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