| 000 | 02569cam a22004098i 4500 | ||
|---|---|---|---|
| 001 | 22339122 | ||
| 003 | UNISSA | ||
| 005 | 20240504145621.0 | ||
| 008 | 211209s2022 enk b 001 0 eng | ||
| 010 | _a 2021059991 | ||
| 020 | _a9781138332560 (paperback) | ||
| 040 |
_aDLC _beng _erda _cDLC _dUNISSA |
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| 042 | _apcc | ||
| 050 | 0 | 0 |
_aP96.A86 _bG58 |
| 082 | 0 | 0 |
_a070.4/3 _223/eng/20211209 |
| 100 | 1 |
_aGitner, Seth, _eauthor |
|
| 245 | 1 | 0 |
_aMultimedia storytelling for digital communicators in a multiplatform world / _cSeth Gitner ; with a foreword by Thomas R. Kennedy |
| 250 | _aSecond edition | ||
| 263 | _a2206 | ||
| 264 | 1 |
_aLondon ; _aNew York : _bRoutledge, _c2022 |
|
| 300 |
_axxxii, 512 pages _c26 cm |
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| 336 |
_atext _btxt _2rdacontent |
||
| 337 |
_aunmediated _bn _2rdamedia |
||
| 338 |
_avolume _bnc _2rdacarrier |
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| 504 | _aIncludes bibliographical references and index | ||
| 520 |
_a"Now in its second edition, Multimedia Storytelling for Digital Communicators in a Multiplatform World is a trusted guide for all students who need to master visual communication through multiple media and platforms. Incorporating how-to's on everything from website and social media optimization to screenwriting, this textbook provides readers with the tools for successfully merging new multimedia technology with very old and deep-rooted storytelling concepts. Topics covered include: how to understand conflict, characters, and plot development; conducting successful interviews; editing video in post-production; and sourcing royalty-free music and sound effects. The book also includes a range of supplemental material, including exercises for each chapter, interviews with seasoned professionals, key terms, and review questions. New to this edition are thoroughly updated chapters on social media storytelling and post-production techniques, to reflect current industry trends. This book is a key resource for students learning to think and create visually in fields across broadcast and digital journalism, film, photography, advertising, and public relations"-- _cProvided by publisher. |
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| 650 | 0 |
_aMass media _xAuthorship |
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| 650 | 0 | _aDigital storytelling | |
| 650 | 0 | _aBroadcast journalism. | |
| 650 | 0 | _aOnline journalism. | |
| 650 | 0 | _aInteractive multimedia. | |
| 650 | 0 | _aReporters and reporting. | |
| 700 | 1 |
_aKennedy, Thomas R., _ewriter of foreword |
|
| 906 |
_a0 _bibc _corignew _d1 _eecip _f20 _gy-gencatlg |
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| 942 |
_2lcc _cP-PZ |
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| 999 |
_c35865 _d35865 |
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