000 | 00831nam a22002657i 4500 | ||
---|---|---|---|
003 | UNISSA | ||
005 | 20240403142410.0 | ||
008 | 240403b |||||||| |||| 00| 0 eng d | ||
020 | _a9780071238328 (paperback) | ||
020 | _a0071238328 (paperback) | ||
040 |
_aUNISSA _beng _cUNISSA _erda |
||
050 |
_aHF5415.15 _bL44 |
||
100 |
_aLehmann, Donald R. _eauthor |
||
245 |
_aProduct management / _cDonald R. Lehmann, Russell S. Winer |
||
250 | _aFourth edition | ||
264 |
_aBoston : _bMcGraw Hill, _c2005 |
||
300 |
_a494 pages : _billustrations : _c24 cm |
||
336 |
_2rdacontent _atext |
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337 |
_2rdamedia _aunmediated |
||
338 |
_2rdacarrier _avolume |
||
504 | _aIncludes bibliographical references and index | ||
650 | _aProduct management | ||
700 |
_aWiner, Russell S. _eauthor |
||
942 |
_2lcc _n0 _cH-HX |
||
999 |
_c35799 _d35799 |