000 02149 a2200313 4500
003 UNISSA
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008 240626b |||||||| |||| 00| 0 eng d
020 _a9783659149917 (Paperback)
040 _aUNISSA
_beng
_cUNISSA
_erda
050 _aBP134.F58
_bR49
100 _aRezai, Golnaz,
_eAuthor
245 _aConsumers' Confidence in Halal Labeled Manufactured Food :
_bMalaysians Purchase Intentions of Halal Manufactured Food Products /
_cby Golnaz Rezai, Zainal Abidin Mohamed & Mad Nasir Shamsudin
264 0 1 _aGermany :
_bLap Lambert Academic Pub.,
_c2012
264 0 4 _c©2012
300 _a227 pages :
_bIllustrations ;
_c23 cm
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
504 _aIncludes bibliographical references
505 _aThe impending international challenges facing Malaysia will continue to be dominant and will affect its economic prospects considerably. With an increasing trend towards globalization, Malaysia will face sweeping technological changes in food manufacturing which require re-examining strategies of conducting their businesses. Currently, the key areas for growth and development in the food processing industry in Malaysia are functional and convenience foods, food ingredients and halal foods. Today, halal stands not only for the way of slaughter and preparation of food but also for animal welfare, social justice and sustainable environment. The lack of enforcement in monitoring the usage of certified halal food has caused the public to question the validity of some of the products that were claimed to be halal. The objective of this study is to gather information on consumers’ confidence towards halal labeled food and to assess the level of confidence of the halalness of food products which carry halal logo.
650 _aFood
_xReligious aspects
_xIslam
650 _aHalal food industry
_zMalaysia
650 _aFood industry and trade
_zMalaysia
650 _aHalal food
_zMalaysia
700 _aZainal Abidin Mohamed,
_eAuthor
700 _aMad Nasir Shamsudin,
_eAuthor
942 _cHALAL
_2lcc
_03
999 _c34962
_d34962