000 00992nam a2200289 i 4500
003 UNISSA
005 20231104124139.0
008 231011b |||||||| |||| 00| 0 eng d
020 _a9781285193908 (paperback)
020 _a1285193903 (paperback)
040 _aUNISSA
_beng
_cUNISSA
_erda
050 _aHD9980.5
_bF57
100 _aRaymond P. Fisk,
_eauthor
245 _aServices marketing :
_ban interactive approach /
_cRaymond P. Fisk, Stephen J. Grove, Joby John
250 _a4th edition : International edition
264 _aAustralia :
_bSouth-Western Cengage Learning,
_c[2014]
_c©2014
300 _axxiii, 261 pages :
_billustrations ;
_c26 cm
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
500 _aInclude index
650 _aService industries
_xMarketing
650 _aService industries
_xManagement
700 _aStephen J. Grove,
_eauthor
700 _aJoby John
_eauthor
942 _2lcc
_n0
_cH-HX
999 _c34630
_d34630