000 00943nam a2200289 i 4500
001 314641
003 MOEB
005 20230606150038.0
008 210525t2006 ii a gr 000 0 eng d
020 _a8131403564 (paperback)
020 _a9788131403563 (paperback)
040 _aUNISSA
_beng
_erda
050 _aHF5415.15 B73
245 1 0 _aBrand mangement :
_bthe emerging paradigm /
_cedited by N. M. Shanthi
260 _aHyderabad :
_bICFAI University Press,
_c2006
264 1 _aHyderabad :
_bICFAI University Press,
_c2006
264 4 _ccopyright 2006
300 _a272 pages :
_billustration ;
_c23 cm
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
650 0 _aProduct Management
650 0 _aProduct Mnaagement
_xCase Studies
650 0 _aBranding (Marketing)
700 1 _aShanthi, M. N.,
_eeditor
997 _a2010000458 (UNISSA, c.1) ; BND72.90. Campus Sinaut
999 _c33212
_d33212