| 000 | 00972nam a2200301 i 4500 | ||
|---|---|---|---|
| 001 | 314259 | ||
| 003 | MOEB | ||
| 005 | 20230606150032.0 | ||
| 008 | 210505t1982 nyua gr 000 0 eng d | ||
| 020 | _a0333324013 (paperback) | ||
| 040 |
_aUNISSA _beng _erda |
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| 050 | _aHF5415 J44 | ||
| 100 | 1 |
_aJefkins, Frank, _eauthor |
|
| 245 | 1 | 0 |
_aIntroduction to marketing, advertising and public relations / _cFranks Jefkins |
| 260 |
_aLondon : _bMacmillan Press Ltd, _c1982 |
||
| 264 | 1 |
_aLondon : _bMacmillan Press Ltd, _c1982 |
|
| 264 | 4 | _ccopyright 1982 | |
| 300 |
_avii, 290 pages : _billustration ; _c22cm |
||
| 336 |
_atext _2rdacontent |
||
| 337 |
_aunmediated _2rdamedia |
||
| 338 |
_avolume _2rdacarrier |
||
| 500 | _aIncludes table | ||
| 500 | _aIncludes index | ||
| 650 | 0 |
_aHuman settlements _xstatistical methods |
|
| 650 | 0 |
_aMarketing _xmanagement |
|
| 650 | 0 | _aPublic relations | |
| 997 | _a2010000095 (UNISSA, c.1) ; BND18.50. Campus Sinaut | ||
| 999 |
_c32922 _d32922 |
||