000			00780nam a2200241 a 4500
001			216000
003			MOEB
005			20230602161545.0
008			110222t2010 at a gr 000 0 eng d
020			_a9781439080900 (pbk.) _cEGP286.00
049			_aUNISSA.
050			_aHF5415.2 _bZ556 2010
084			_aHF5415.2 _bZ556 2010
100	1		_aZikmund, William G.
245	1	0	_aEssentials of marketing research / _cWilliam G. Zikmund, Barry J. Babin.
250			_a4th ed., International ed.
260			_aAustralia : _bSouth-Western/ Cengage Learning, _cc2010.
300			_axix, 436 p. : _bill. col. ; _c28 cm.
504			_aIncludes bibliographical references and index.
650		0	_aMarketing research.
700	1		_aBabin, Barry J.
997			_a1050026916 (UNISSA, c.1)
999			_c3234 _d3234