000 00864nam a2200241 a 4500
001 213941
003 MOEB
005 20230602161459.0
008 110111t2010 at a gr 000 0 eng d
020 _a9780324788617 (pbk.)
_cEGP301.00
050 _aHF5415.2
_bZ54 #c2010
084 _aHF5415.2
_bZ54 #c2010
100 1 _aZikmund, William G.
245 1 0 _aExploring marketing research /
_cWilliam G. Zikmund, Barry J. Babin.
250 _a10th ed., Int. ed.
260 _aAustralia :
_bSouth-Western, Cengage Learning,
_cc2010.
300 _axxii, 714 p. :
_bill. ;
_c28 cm.
504 _aIncludes bibliographical references and index.
500 _aIncludes access code for access to Qualtrics, a web-based survey tool (http://www.qualtrics.com/exploring).
650 0 _amarketing research.
700 1 _aBabin, Barry J.
997 _a1050026912 (UNISSA, c.1)
999 _c2945
_d2945