000 00915nam a2200313 a 4500
001 279491
003 MOEB
005 20240607020003.0
008 151130t2015 xx a gr 000 0 eng d
020 _a9781118830284 (pbk.)
049 _aUNISSA
050 _aHF1416
084 _aHF1416 K68 2015
100 1 _aKotabe, Masaaki
245 1 0 _aInternational Marketing :
_bInternational Student Version /
_cMasaaki Kotabe, Kristiaan Helsen
250 _aSixth Edition
260 _a[s.l.] :
_bJohn Wiley & Sons Singapore Pte. Ltd.,
_cc2015
300 _axxiv, 595 p. :
_bill. ;
_c25 cm.
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
440 0 _aWiley
490 _aWiley
500 _aInclude index
650 0 _aExport marketing
_x Management.
700 1 _aHelsen, Kristiaan
997 _a1050051153 (UNISSA, c.1) ;
_390.34
999 _c20041
_d20041
942 0 0 _01