000 | 00770nam a2200241 a 4500 | ||
---|---|---|---|
001 | 257897 | ||
003 | MOEB | ||
005 | 20230606111712.0 | ||
008 | 140521t2012 maua gr 000 0 eng d | ||
020 | _a9780132598965 (pbk.) | ||
049 | _aUNISSA. | ||
084 | _aHF5415.2 B77 2012 | ||
100 | 1 | _aBurns, Alvin C. | |
245 | 1 | 0 |
_aBasic marketing research : _busing Microsoft Excel data analysis / _cAlvin C. Burns, Ronald F. Bush. |
250 | _a3rd ed. (Int. ed.) | ||
260 |
_aBoston : _bPearson, _cc2012. |
||
300 |
_a413 p. : _bcol. ill. ; _c25 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 | _aMarketing research. | |
630 | 0 | 0 | _aMicrosoft Excel (Computer file) |
700 | 1 | _aBush, Ronald F. | |
997 | _a1050040856 (UNISSA, c.1) ; RM86.00 | ||
999 |
_c13699 _d13699 |