| 000 | 00799nam a2200241 a 4500 | ||
|---|---|---|---|
| 001 | 257318 | ||
| 003 | MOEB | ||
| 005 | 20230606111639.0 | ||
| 008 | 140501t2013 at a gr 000 0 eng d | ||
| 049 | _aUNISSA. | ||
| 084 | _aHF5415.2 F37 2013 | ||
| 100 | 1 | _aFeinberg, Fred M. | |
| 245 | 1 | 0 |
_aModern marketing research : _bconcepts, methods, and cases / _cFred M. Feinberg, Thomas C. Kinnear, James R. Taylor. |
| 250 | _a2nd ed. (Int. ed.) | ||
| 260 |
_aAustralia : _bCengage Learning, _cc2013. |
||
| 300 |
_axxx, 689 p. : _bill. ; _c28 cm. |
||
| 500 | _aIncludes index. | ||
| 650 | 0 | _aMarketing research. | |
| 650 | 0 |
_aMarketing _x Management. |
|
| 700 | 1 |
_aKinnear, Thomas C., _d 1943- |
|
| 700 | 1 |
_aTaylor, James R. _q (James Ronald), _d 1938- |
|
| 997 | _a1050040857 (UNISSA, c.1) ; RM77.70 | ||
| 999 |
_c13660 _d13660 |
||