| 000 | 00813nam a2200265 a 4500 | ||
|---|---|---|---|
| 001 | 256770 | ||
| 003 | MOEB | ||
| 005 | 20230606111637.0 | ||
| 008 | 140412t2012 si a gr 000 0 eng d | ||
| 020 | _a9789810687977 (pbk.) | ||
| 049 | _aUNISSA. | ||
| 084 | _aHF5415.13 M35 2012 | ||
| 245 | 1 | 0 |
_aMarketing management : _ban Asian perspective / _cPhilip Kotler ... [et al.]. |
| 250 | _a6th ed. | ||
| 260 |
_aSingapore : _bPearson, _c2012. |
||
| 300 |
_a1 v. (various pagings) : _bcol. ill. ; _c28 cm. |
||
| 504 | _aIncludes biblioraphical references and indexes. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 700 | 1 | _aKotler, Philip. | |
| 700 | _aKeller, Kevin Lane. | ||
| 700 | _aSwee, Hoon Ang. | ||
| 700 | _aSiew, Meng Leong. | ||
| 700 | _aChin, Tiong Tan. | ||
| 997 |
_a1050040867 (UNISSA, c.1) ; _92.80 |
||
| 999 |
_c13590 _d13590 |
||