| 000 | 00925nam a2200253 a 4500 | ||
|---|---|---|---|
| 001 | 248961 | ||
| 003 | MOEB | ||
| 005 | 20230606103258.0 | ||
| 008 | 130917t2003 xxua gr 000 0 eng d | ||
| 020 | _a0071151192 (pbk.) | ||
| 049 | _aUNISSA. | ||
| 084 | _aMedKt HF5415.2 H258 2003 c.1 | ||
| 100 | 1 | _aHair, Joseph F. | |
| 245 | 1 | 0 |
_aMarketing research : _bwithin a changing information environment / _cJoseph F. Hair, Jr., Robert P. Bush, David J. Ortinau. |
| 250 | _a2nd ed. (Int.ed.) | ||
| 260 |
_aBoston : _bMcGraw-Hill/Irwin, _cc2003. |
||
| 300 |
_axxiii, 720 p. : _bill. ; _c27 cm. + _e1 computer optical disc (4 3/4 in.) |
||
| 440 | 0 | _aMcGraw-Hill/Irwin series in marketing | |
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aMarketing research. | |
| 700 | 1 | _aBush, Robert P. | |
| 700 | 1 | _aOrtinau, David J. | |
| 997 | _a1050039520 (UNISSA, bk. c.1) 1050040262 (UNISSA, cd. c.1) ; USD140.00 | ||
| 999 |
_c12752 _d12752 |
||