| 000 | 00675nam a2200205 a 4500 | ||
|---|---|---|---|
| 001 | 244622 | ||
| 003 | MOEB | ||
| 005 | 20230606102325.0 | ||
| 008 | 130504t2011 enka gr 000 0 eng d | ||
| 020 |
_a9780273738442 (pbk.) _cRM _245.00 |
||
| 049 | _aUNISSA. | ||
| 084 | _aHF5415.123 F54 2011 | ||
| 100 | 1 | _aFill, Chris. | |
| 245 | 1 | 0 |
_aEssentials of marketing communications / _cChris Fill. |
| 260 |
_aHarlow, England : _bFinancial Times Prentice Hall/Pearson, _c2011. |
||
| 300 |
_axxvii, 412 p. : _bcol. ill. ; _c27 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aCommunication in marketing. | |
| 997 |
_a1050039230 (UNISSA, c.1) ; RM _245.00 |
||
| 999 |
_c11889 _d11889 |
||