Personal branding for dummies / by Susan Chritton M.Ed, PCC.
Material type: TextSeries: For dummiesPublication details: Hoboken, NJ : John Wiley & Sons, Inc, [2014]Edition: 2nd EditionDescription: xiv, 338 pages : ill. ; 24 cmISBN:- 9781118915554 (pbk.)
- 1118915550 (pbk.)
- HF5415.1255
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
General H (Social Sciences: Economic, Industries, Commerce, Finance, Sociology, Family, Society) Ground floor | Universiti Islam Sultan Sharif Ali Ground Floor (Gadong Campus) | HF5415.1255 C484 2014 c.1 (Browse shelf(Opens below)) | Available | 1050051154 |
"For Dummies, a Wiley Brand."
Includes index.
This book is your guide to creating and maintaining a personal trademark by equating self-impression with other people's perceptions. This updated edition includes new information on expanding your brand through social media, online job boards, and communities, using the tried and true methods that are the foundation of personal branding. Marketing your skills and personality, and showing the rest of the world who you are, gives you a competitive edge. Whether you're looking for your first job, considering changing careers, or just want to be more viable and successful in your current career, this guide provides the step-by-step information you need to develop your personal brand.
Why is personal branding important? -- Knowing your brand -- Communicating your brand with the world -- Controlling your brand ecosystem -- The part of tens.
There are no comments on this title.