TY  - BOOK
AU  - Lehmann, Donald R.
AU  - Winer, Russell S. 
TI  - Product management
SN  - 9780071238328 (paperback)
AV  - HF5415.15  L44
PY  - 2005///
CY  - Boston
PB  - McGraw Hill
KW  - Product management
N1  - Includes bibliographical references and index
ER  -