Solomon, Michael R., <br/><br/>
Consumer behavior :  buying, having, and being / 
Mike R. Solomon 
 - 10th Edition. 
 - xxi, 601 pages ;  29 cm 
<br/><br/> Revised edition of the author's Consumer behavior, 2015.  Includes indexes. 
<br/><br/>Foundations of consumer behavior -- Buying, having, and being : an introduction to consumer behavior -- Consumer and social well-being -- Internal influences on consumer behavior -- Perception -- Learning and memory -- Motivation and affect -- The self: mind, gender, and body -- Personality, lifestyles, and values -- Attitudes and persuasive communications -- Decision making -- Buying, using, and disposing -- Consumers in their social and cultural settings -- Groups and social media -- Income and social class -- Subcultures -- Culture -- Glossary -- Index. 
<br/><br/><label>LCCN: </label>2015041651 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior.
<br/><br/><label>LC Class. No.: </label>HF5415.32  / .S6 2017