Public relations practices :  managerial case studies and problems / 
Allen H. Center...[et.al.] 
 - 7th ed. 
 - Upper Saddle River, New Jersey :  Pearson/Prentice Hall,  c2008. 
 - xii, 356 p. :  ill. ;  23 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780138142711 (pbk.)   RM 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations --Case studies.
<br/><br/><label>LC Class. No.: </label>HM1221   / P83 2008