TY  - BOOK
AU  - Tow,Khee Kin
TI  - Marketing for success: devising marketing strategies for corporate development and growth
SN  - 9832431557 (paperback)
AV  - HF5415.13 T69  
PY  - 2004///
CY  - Kuala Lumpur
PB  - Leeds Publication
KW  - Marketing management
KW  - General works
N1  - Includes table
ER  -