Solomon, Michael R. Consumer behavior : buying, having, and being / Michael R. Solomon. - 8th ed., Pearson international ed. - Upper Saddle River, New Jersey : Pearson Prentice Hall, c2009. - 720 p. : ill. col. ; 27 cm. Includes bibliographical references and index. ISBN: 9780135153369 (pbk.) RM Subjects--Topical Terms: Consumer behavior.Market surveys. LC Class. No.: HF5415.32 / S6 2009