TY - BOOK AU - Kotler,Philip AU - Brown,Linden AU - Adam,Stewart AU - Armstrong,Gary TI - Marketing SN - 9781741031591 (paperback) AV - HF5415 K68 PY - 2004/// CY - French's Forest PB - Pearson Prentice Hall KW - Marketing KW - Australia KW - Managemant KW - New Zeland N1 - Includes bibliographical references and index ER -