TY  - BOOK
AU  - Haywood,Roger
TI  - Managing your reputation: how to plan and run communications programmes that win friends and build success 
SN  - 9780077077402 (paperback)
AV  - HD59 H39 1994 
PY  - 1994///
CY  - England
PB  - McGraw-Hill book company
KW  - Industrial management
KW  - Public relations
KW  - Industrial publicity
KW  - General works
N1  - includes bibliographical references and index
ER  -