Marketing research / 
Eric Shiu...[et.al.]. 
 - Berkshire, England :  McGraw-Hill Higher Education,  2009 
 - xxvi, 774 p. :  ill. ;  27 cm. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9780077117061   EGP192.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>LC Class. No.: </label>HF5415.2   / M37 2009