TY - BOOK AU - Ackert,Lucy F. AU - Deaves,Richard TI - Behavioral finance: psychology, decision-making, and markets SN - 9780324661170 PY - 2010/// CY - Mason, OH PB - South-Western Cengage Learning KW - Investments KW - Psychological aspects KW - Decision making N1 - Includes bibliographical references (p. 367-381) and index ER -