Chishti, Zarrar, Gamification marketing for dummies / by Zarrar Chishti - Hoboken, NJ : John Wiley and Sons, [2020] - x, 282 pages ; 24 cm - For dummies . - For dummies . Includes index ISBN: 9781119663973 (paperback) Subjects--Topical Terms: Internet marketingGamification LC Class. No.: HF5415.1265 C45