TY - BOOK AU - Heinze,Aleksej AU - Fletcher,Gordon AU - Rashid,Tahir AU - Cruz,Ana TI - Digital and social media marketing a results-driven approach: Digital and social media marketing : a results-driven approach SN - 9780367236021 (paperback) AV - HF5415.1265 D54 PY - 2020/// CY - Abingdon, Oxon PB - Routledge KW - Internet marketing KW - Internet advertising KW - Electronic commerce Social media KW - Social media N1 - Includes bibliographical references and index ER -