Digital and social media marketing a results-driven approach : Digital and social media marketing : a results-driven approach / edited by Aleksej Heinze, Gordon Fletcher, Tahir Rashid and Ana Cruz - Second edition - Abingdon, Oxon : Routledge, 2020 - xxvii, 336 pages : illustrations ; 23 cm

Includes bibliographical references and index

9780367236021 (paperback)


Internet marketing
Internet advertising
Electronic commerce Social media
Social media

HF5415.1265 D54