Sidibe, Myriam, 1976-,

Brands on a mission : how to achieve social impact and business growth through purpose / Myriam Sidibe - Abingdon, Oxon : Routledge, 2020 - xvi, 210 pages : illustration ; 24 cm

Includes bibliographical references and index

9780367428334 (paperback)


Brand name products --Social aspects
Branding (Marketing)
Consumer satisfaction
Success in business
Advertising --Brand name products

HD69.B7 S53