Hall, Richard,   1944- <br/><br/>
Brilliant marketing :  what the best marketers knows, do, and say / 
Rishard Hall. 
 - New York :  Pearson Prentice Hall,  2009. 
 - xv, 331 p. ;  22 cm. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>9780273721239 (pbk.)    B 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>Success in business.<br/>Success--Psychological aspects.
<br/><br/><label>LC Class. No.: </label>HF5415   / H185 2009