Yusniza Kamarulzaman Principles of Marketing / Yusniza Kamarulzaman - Third Edition - Selangor Darul Ehsan : Oxford University Press, 2017. - xvi, 350 pages ; 25 cm. - Oxford Revision Series . Include Index ISBN: 9739834721381 (pbk.). Subjects--Topical Terms: Marketing--ManagementMarketing LC Class. No.: HF5415