Proctor, Tony Essentials of marketing research / Tony Proctor. - 4th ed. - Harlow, England ; New York : Financial Times/Prentice Hall, 2005. - xxiii, 591 p. : ill., maps ; 25 cm. Previous ed.: 2002 Includes bibliographical references (p. [559]-576) and index. ISBN: 0273694944 (pbk.) LCCN: 2005-048453 Subjects--Topical Terms: Marketing research. LC Class. No.: HF5415.2 / .P736 2005 Dewey Class. No.: 658.8/3