Burgess, Cheryl

The Social Employee : How Great Companies Make Social Media Work / Cheryl Burgess, Mark Burgess - New York : McGraw-Hill Education, 2014. - xvi, 267 pages : illustrations ; 23 cm.

Includes bibliographical references and index

9780071816410 (pbk.)


Internet marketing
Branding (Marketing)
Social media --Economic aspects
Business networks.

HF5415.1265