Keegan, Warren J. <br/><br/>
Global marketing / 
Warren J. Keegan, Mark C. Green 
 - 5th ed 
 - Upper Saddle River, N.J. :  Pearson/Prentice Hall,  2008. 
 - xxiv, 643 p :  ill ;  28 cm. 
<br/><br/> Includes bibliographical references and indexes. 
<br/><br/><label>ISBN: </label>9780138133863 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing.