TY  - BOOK
AU  - Baker,Michael J.
TI  - Marketing strategy and management
SN  - 9781403986276 (pbk.)
AV  - HF5415  
PY  - 2007///
CY  - Houndmills, Basingstoke, Hampshire
PB  - Palgrave macmillan
KW  - Marketing
N1  - Includes bibliographical references and index
ER  -