Blythe, Jim
Consumer behaviour /
Jim Blythe
- 2nd ed.
- London : SAGE, c2013.
- xx, 450 p. : ill. (chiefly col.) ; 27 cm.
Previous ed.: London: Thomson, 2008.
Includes bibliographical references and index.
9781446266458 (pbk.)
Consumer behavior
HF5415.32