Quinn, Bernadette, 1965-
Key concepts in event management /
Event management
Bernadette Quinn
- London : SAGE, c2013.
- xi, 194 p. ; 21 cm.
- SAGE key concepts .
- SAGE key concepts .
Includes bibliographical references (pages 163-194).
Authenticity -- Bidding -- Community festivals -- Definitions -- Economic impact -- Emergent economies -- European city of culture -- Evaluation -- Event management -- Experience -- Festival -- Identity -- Innovation -- Leveraging -- Marketing -- MICE/MEEC -- Motivation -- Olympic games -- Place marketing -- Planning -- Policy -- Power and politics -- Regeneration -- Regional development -- Risk management -- Service quality -- Social capital -- Social function -- Social impacts -- Sponsorship -- Sports events -- Stakeholders -- Sustainable events -- Tourism -- Volunteering.
9781849205603 (pbk.)
Special events--Management.
GT3405