Castleberry, Stephen Bryon. Selling : building partnerships / Stephen B. Castleberry, John F. Tanner, Jr. - 8th ed. (Int. ed.) - New York : McGraw-Hill/Irwin, c2011. - 1 v. (various pagings) : col. ill. ; 25 cm. Includes bibliographical references and index. ISBN: 9780071314251 (pbk.) Subjects--Topical Terms: Selling.