The global business environment : meeting the challenges /
Janet Morrison.
- 3rd ed.
- Houndmills, Basingstoke, Hampshire New York : Palgrave Macmillan, 2011.
- xxx, 486 p. : ill. (some col.), col. maps ; 25 cm.
Rev. ed. of: The international business environment / Janet Morrison. 2006.
Includes bibliographical references and indexes.
Machine generated contents note: -- Introduction -- PART I: THE BUSINESS IN THE GLOBAL ENVIRONMENT -- Introduction to the Business Enterprise -- Globalisation and the Business Environment -- PART II: ECONOMIES AND MARKETS -- National Economies in the Global Environment -- International Trade and Global Competition -- Strategies for Globalisation -- PART III: SOCIETIES IN THE INTERNATIONAL ENVIRONMENT -- Cultural and Social Environments -- Political Environments -- Legal Environments -- PART IV: GLOBAL ISSUES AND BUSINESS -- Financial Markets -- Technology and Innovation -- Ecology and Climate Change -- Ethics and Corporate Social Responsibility -- Conclusions: Globalisation Revisited.
9780230210257 (pbk.)
International economic relations. International business enterprises. International trade. Globalization -- Economic aspects. Competition, International.