Hair, Joseph F. <br/><br/>
Marketing research :  within a changing information environment / 
Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau. 
 - 2nd ed. (Int.ed.) 
 - Boston :  McGraw-Hill/Irwin,  c2003. 
 - xxiii, 720 p. :  ill. ;  27 cm. +  1 computer optical disc (4 3/4 in.) 
 - McGraw-Hill/Irwin series in marketing .
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0071151192 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research.