TY  - BOOK
AU  - Armstrong,Gary
AU  - Adam,Stewart
AU  - Denize,Sara
AU  - Kotler, Philip.
TI  - Principles of marketing
SN  - 9781442531109 (pbk.) 
PY  - 2012///
CY  - Australia
PB  - Pearson
KW  - Marketing
N1  - Includes index
ER  -