Public relations :    strategies and tactics /  
Dennis L. Wilcox, Glen T. Cameron. 
 - 10th ed. 
 - Boston :    Person/Allyn and Bacon,    c2012. 
 - xxx, 594 p. :  ill. (chiefly col.) ;    26 cm. 
<br/><br/>Includes bibliographical references (p. [593]-600) and index. 
<br/><br/><label>ISBN: </label>9780205770885 (hbk.)  RM526.50 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations.<br/>Public relations -- United States.