Communication studies / Sky Marsen
Material type: TextSeries: Palgrave foundations | Palgrave foundationsPublication details: Basingstoke : Palgrave Macmillan, 2006.Description: xiii, 210 p. : ill. ; 24 cmISBN:- 9781403939982 (pbk.)
- P90
Item type | Current library | Call number | Status | Date due | Barcode | |
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General P (Language & Literature) | Universiti Islam Sultan Sharif Ali First Floor (Gadong Campus) | P90 M3774 2006 c.1 (Browse shelf(Opens below)) | Available | 1050035872 | ||
General P (Language & Literature) | Universiti Islam Sultan Sharif Ali First Floor (Gadong Campus) | P90 M3774 2006 c.2 (Browse shelf(Opens below)) | Available | 1050035873 | ||
General P (Language & Literature) | Universiti Islam Sultan Sharif Ali First Floor (Gadong Campus) | P90 M3774 2006 c.3 (Browse shelf(Opens below)) | Available | 1050035874 | ||
General P (Language & Literature) | Universiti Islam Sultan Sharif Ali First Floor (Gadong Campus) | P90 M3774 2006 c.4 (Browse shelf(Opens below)) | Available | 1050035875 |
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P90 I27 2012 c.1 وسائل الإعلام الإلكترونية ودورها في الإنماء المعرفي / | P90 M33 2014 c.1 The 21st century media (r)evolution : emergent communication practices / | P90 M3774 2006 c.1 Communication studies / | P90 M3774 2006 c.2 Communication studies / | P90 M3774 2006 c.3 Communication studies / | P90 M3774 2006 c.4 Communication studies / | P90 .M5533 2007 c.1 الإعلام / |
Includes bibliographical references and index.
Preface -- Acknowledgements -- Introducing Communication -- Methods and Models of Communication Studies -- Language and Rhetoric -- Semiotics and Narrative -- Professional Communication -- Audience Analysis and Mass Communication -- Film -- The Mass Media -- Bibliography -- Index.
Brings together the main sub-topics of communication studies - text analysis, business communication, mass communication, the media industry and film. Drawing from popular culture examples, this book explains the concepts that guide the study of communication in its various forms. It is useful for students of communication and the media.
Communication influences everything we do: from our preferences as consumers of goods, to our business interactions in the professional world, to the entertainment choices we make. We are influenced by the messages that come to us and we influence others with our own messages. This book is innovative and diverse in bringing together the main sub-topics of communication studies - text analysis, business communication, mass communication, the media industry and film. In a clear and accessible style, drawing from popular culture examples, the book explains the concepts that guide the study of communication in all its forms. It provides a comprehensive and succinct resource for students of communication and the media, as well as for those interested in careers in these fields.
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