Creativity for innovation management : tools and techniques for creative thinking in practice / Ina Goller and John Bessant.
Material type: TextPublisher: New York, NY : Routledge, 2024Copyright date: ©2024Edition: Second EditionDescription: ix, 271 pages : illustrations ; 25 cmContent type:- text
- unmediated
- volume
- 9781032127699 (paperback)
- HD53 G65
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
General H (Social Sciences: Economic, Industries, Commerce, Finance, Sociology, Family, Society) | Universiti Islam Sultan Sharif Ali First Floor (Gadong Campus) | HD53 G65 2023 c.1 (Browse shelf(Opens below)) | 1 | Available | 1050069755 |
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HC79.E5 M36 2020 c.1 Managing sustainable innovation / | HD30.2 H47 2017 c.1 Digital transformation : build your organization's future for the innovation age / | HD30.28 S87 2021 c.1 Sustainable innovation : strategy, process and impact / | HD53 G65 2023 c.1 Creativity for innovation management : tools and techniques for creative thinking in practice / | HD2326.T423 2021 Technological change and industrial transformation | HF5415.5 A9364 2007 c.28 Pemedulian pelanggan menurut perspektif Islam / | HF5415.5 A95 2007 c.4 Pemedulian pelanggan menurut perspektif Islam / |
Revised edition of the authors' Creativity for innovation management, 2017.
Includes bibliographical references and index.
"Creativity for Innovation Management is a rigorous yet applied guide, which illustrates what creativity is, why it matters, and how it can be developed at both individual and group levels. Unlike many technique-oriented books, this book combines theory with practice, drawing on the latest research in psychology, organizational behaviour, innovation and entrepreneurship. The text provides a range of opportunities to explore innovative and creative processes and develop them via activities linked to relevant tools and techniques, as well as real-life case studies. By working through key competence areas at personal and then team levels, the book demonstrates to students how to build entrepreneurial practices, strong, innovative teams, and organisations that encourage and facilitate innovative thinking. This 2nd edition has been updated throughout, including a new chapter exploring the impact of emerging technologies on creativity, further material on human-centred design, crowdsourcing and collaboration platforms, and cross-cultural differences in innovation management. This textbook is ideal for postgraduate students of Innovation and Creativity and Entrepreneurship, as well as professionals who want to excel by developing and applying their own creativity at work. Online resources complement the book, with access to key tools, techniques, and activities, as well as supporting video and audio material and cases, support learning and teaching"-- Provided by publisher.
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