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Consumer bahavior : building marketing strategy / Del I. Hawkins, David L. Mothersbaugh.
Material type:
TextPublication details: New York : McGraw-Hill/Irwin, c2010.Edition: 11th edDescription: xxii, 778 p. : ill. ; 25 cm. + 1 CD-ROM (4 3/4 in.)Content type: - text
- unmediated
- volume
- 9780070171008 (pbk.)
- MedKt HF5415.33.U6 H38 #c2010
- MedKt HF5415.33.U6
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| Books with CD (MedKT) - 1st Floor | Universiti Islam Sultan Sharif Ali | MedKt HF5415.33.U6 H38 2010 bk. c.1 (Browse shelf(Opens below)) | Available | 1050028215 | ||
| Books with CD (MedKT) - 1st Floor | Universiti Islam Sultan Sharif Ali | MedKt HF5415.33.U6 H38 2010 cd. c.1 (Browse shelf(Opens below)) | Available | 1050028216 |
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| MedKt HF5415.2 H258 2003 cd. c.1 Marketing research : within a changing information environment / | MedKt HF5415.2 M134 2007 bk. c.1 Marketing research / | MedKt HF5415.2 M134 2007 cd. c.1 Marketing research / | MedKt HF5415.33.U6 H38 2010 bk. c.1 Consumer bahavior : building marketing strategy / | MedKt HF5415.33.U6 H38 2010 cd. c.1 Consumer bahavior : building marketing strategy / | MedKt HF5415 J63 2007 bk.c.1 Principles and practice of marketing / | MedKt HF5415 J63 2007 cd. c.1 Principles and practice of marketing / |
Includes bibliographical references and index.
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