Essentials of marketing : a marketing strategy planning approach / William D. Perreault, Joseph P. Cannon, E. Jerome McCarthy.
Material type: TextPublication details: New York : McGraw-Hill/Irwin, c2010.Edition: 12th edDescription: xxxix, 691 p. : ill. (some col.) ; 28 cmISBN:- 9780070172463 (pbk.)
- HF5415 M378 #c2010
- HF5415
Item type | Current library | Call number | Status | Date due | Barcode | |
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General H (Social Sciences: Economic, Industries, Commerce, Finance, Sociology, Family, Society) | Universiti Islam Sultan Sharif Ali Ground Floor (Gadong Campus) | HF5415 M378 2010 c.1 (Browse shelf(Opens below)) | Available | 1050026913 |
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HF5415 M33 2009 c.3 Introduction to marketing / | HF5415 M35 1993 c.1 The essence of marketing / | HF5415 M37 2014 c.1 Marketing : an introduction / | HF5415 M378 2010 c.1 Essentials of marketing : a marketing strategy planning approach / | HF5415 P2342 2009 c.1 Introduction to marketing : theory and practice / | HF5415 P455 2014 v.1 c.1 Philosophy of marketing / | HF5415 P455 2014 v.2 c.1 Philosophy of marketing / |
Includes bibliographical references and indexes.
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