Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz.
Material type: TextPublication details: Upper Saddle River, N.J. : Pearson/ Prentice Hall, c2007.Edition: 6th ed. (Pearson Int. ed.)Description: xx, 648 p. : ill. ; 29 cmISBN:- 0132056763 (pbk.)
- HF5415.13 L58 #c2007
- HF5415.13
Item type | Current library | Call number | Status | Date due | Barcode | |
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General H (Social Sciences: Economic, Industries, Commerce, Finance, Sociology, Family, Society) Ground floor | Universiti Islam Sultan Sharif Ali Ground Floor (Gadong Campus) | HF5415.13 L58 2007 c.1 (Browse shelf(Opens below)) | Available | 1050019927 | ||
General H (Social Sciences: Economic, Industries, Commerce, Finance, Sociology, Family, Society) Ground floor | Universiti Islam Sultan Sharif Ali Ground Floor (Gadong Campus) | HF5415.13 L58 2007 c.2 (Browse shelf(Opens below)) | Available | 1050019928 |
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HF5415.13 K68 2009 c.1 Prinsip pemasaran Kotler / | HF5415.13 K685 2012 c.1 Marketing management / | HF5415.13 K685 2012 c.2 Marketing management / | HF5415.13 L58 2007 c.1 Services marketing : people, technology, strategy / | HF5415.13 L58 2007 c.2 Services marketing : people, technology, strategy / | HF5415.13 L58 2011 c.1 Services marketing : people, technology, strategy / | HF5415.13 M336 1985 c.1 The marketing plan workbook / |
Includes bibliographical references and index.
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